ISENSE DESIGN X SKINLALA

CHASE

“模糊的语言表达能够表达出可以表达的概念。更丰富的表达美应该是不可表达的东西，我们总是不应该用表达表达的概念。”

——康德伊曼纽尔·康德

“Fuzzy concepts are more expressive than clear ones. Beauty can be felt, but not be expressed in words, and people can not express all the thoughts in words.”  -- Immanuel Kant

艺术中的模糊性是一种高境界的表现状态，我们穷尽一生的追求，总在即将触达的一刻达到“美”的峰值——即充满可能性的，未知的状态。

Fuzziness is one of the top-level expressions in art. Our lifelong pursuits always reach the peak of "beauty" at the moment we are about to touch it—that is, a state full of possibilities and unknown.

序

Prologue

“以科学精神激活肌肤力量”，作为国际知名美容护肤品牌，SKINLALA思肤乐坚持科学严谨的实验精神，推崇以健康安全的方式激活肌肤的自然美。

With the philosophy of “activating the power of skin with a scientific spirit", as an internationally renowned beauty and skincare brand, SKINLALA sticks to the rigorous scientific experimental spirit and advocates the natural beauty of skin activated in a healthy way.

作为北京及中国首家旗舰店，如何透过空间直观的传递品牌理念，是吾觉设计团队首先思考的问题。如果把这个空间比作一位女性，我们希望呈现其健康阳光，水润清透的氧气感，而不是充斥网络的“科技美”。“水”作为最重要的生命元素，成为设计发想的原点。

As the first flagship store in Beijing, China, conveying the brand concept visually through the space is the first concern for ISENSE DESIGN. Regarding this space as a woman, the design team hopes to highlight her healthy, active, and pure character, rather than the "technical beauty" that floods social media. "Water", an essential element of life, is the origin of design ideas.

水、冰、晶、霜、墨

Water, ice, crystal, frost, and ink

水滋的流通漆面，也能将我们的水漆漆面，焕发美砂人的形象，将玻璃烤漆板、镜面、玻璃等材质的仪表盘、辅助工具、VI的辅助工具、辅助空间中冰，软化，营造清新的关系、色彩的感受空间。

Water nourishes human beings, and washes dirt to make beauty appear. The five states of water are extracted to match the concise black and white palette of the brand's visual identity, applying materials such as lacquered panels, mirror panels, jade sand glass, glass bricks, and tempered glass to the space. Blended with ice blue, the rigid relationship of black and white is softened to create a clear and pure space feeling.

霜

Frost

模糊与清晰总会在即将交汇时的临界点产生奇妙的化学反应。正如品牌提倡科学严谨的护肤理念，所谓科研精神，就是在不断追寻真理的道路上体现的极致探索精神。这也是我们命名这个项目为CHASE的初衷,希望通过设计暗喻每个追求“美”的消费者，都拥有着积极阳光的生活态度。

Fuzziness and clarity can produce a wonderful chemical reaction at the tipping point when they are about to merge. Just as the brand advocates a rigorous scientific skincare concept, this kind of scientific research spirit refers to the ultimate exploration in the pursuit of truth, which is also the intention of the project name as CHASE. The design is a metaphor that every consumer who pursues "beauty" will have a positive attitude to life.

晶

Crystal

局部空间通过玻璃砖、玻璃材质，满足完整区域划分及合理动线的同时，引入光线，令小空间不局促，并使得内外关系更具互动性。同时在产品陈列上，品牌深耕研究的技术结晶也被完整展现，通过输液袋，针剂等科学医疗的形式凸显品牌差异化。这也是SKINLALA最大的特色之一，为每个人个性化定制，现场调配最有针对性的肌肤唤醒方案。

Glass materials are used to fulfill the function area division and reasonable circulation while introducing light so that the small space is not cramped, and the inside and outside are more interactive. At the same time, on the product display, the technical crystallization of the brand's deep research is also fully displayed, highlighting the brand differentiation through scientific medical forms such as infusion bags and injections. This is also one of the biggest features of SKINLALA, which is customized for individuals and dispenses the most targeted skin awakening program on the spot.

墨

Ink

面部注氧、面部普拉提、头皮护理、及身体SPA，都需要更加舒适放松的光线。顾客从前厅进入到客区，瞬间会安静下来，来到一个静谧的黑色空间。头皮护理区闪烁着蓝色的星空顶，墙面辅以投影，在黑色幕布帘拉上的一刻具有剧场般的感受。照明在这个空间极为克制，用地脚灯指引路线。所有的设备被整齐的收纳在顶部的黑色不锈钢槽中，弧形的顶面和玉砂玻璃打破窄长走廊的单调感。
More comfortable and relaxing lighting is required for facial oxygenation, facial Pilates, head care, and body spa. When customers enter the guest area from the front hall, they will become silent in an instant when coming into the quiet black space. The head care area has a shimmering blue starry ceiling, supplemented by projections on the wall, creating a theater-like feeling as the black curtain is drawn. Lighting is extremely restrained in this space, where footlights are used to guide the way. All the equipment is hidden in the black stainless steel slot at the top, and the curved top and jade sand glass break the monotony in the narrow and long corridor.

室

Room

每个房间门口均配有发光亚克力指示牌，房间内配有智能灯光及音响系统。无人状态的操作间会呈现低亮度模式并静音状态。随着客人靠近房间，室内的灯光会缓缓亮起，并随着客人的进入，启动“欢迎模式”，自动播放欢迎语及音乐。同时智能面板可以满足顾客及工作人员的呼唤功能。

With a luminous acrylic sign on the door, each room has intelligent lighting and sound systems, which has a low-light and silent mode when unoccupied; when the guests approach the room, the lights will slowly light up, and as the guests enter, the "welcome mode" will be activated, and the greeting words and music will be played automatically. What’s more, the smart panel can meet the calling function of customers and staff.

妆

Makeup

化妆间位于客区左侧，和所有空间一样，吾觉设计团队注重每一个细节，将不必要的设备，风口等全部巧妙的藏在了隐形处，保证每一个小空间的纯粹。拱形元素在这个空间依然延续，营造一个有趣味的化妆室。柔和的光环境提供了拍照的磨皮效果。

女士休息室位于宾客区的左侧。与所有其他空间一样，ISENSE DESIGN 注重每一个细节，将所有不必要的设备和通风口隐藏在无形的地方，以实现一个小的纯净空间。拱形设计元素在这个空间中延伸，创造了一个有趣的化妆间，柔和的光线环境具有适合拍照的图像肖像效果。